Most of this market hides its price behind a form. Here is the whole range, with names and numbers, and where we sit in it.
Free scan in about 60 seconds. No email required.
Log scale, so the cheap end stays readable. Ranges are list prices as published by each vendor.
The gap that matters is not the number. It is whether anything actually uses your site.
| Segment | Price | What you get |
|---|---|---|
| Free gradersRoastd, HubSpot grader, RoastMyWeb | $0 to $4 | one page, checklist score |
| Scan subscriptionsKrux, Flawless, Baymard UX-Ray | $9 to $30 | per month, static analysis |
| Predictive heatmapsAttention Insight, Brainsight | $25 | per month, prediction only |
| SEO crawlersAhrefs, Screaming Frog, GTmetrix | $7 to $400 | per month, SEO lens only |
| AI visibility monitorsProfound, Scrunch, Otterly | $15 to $399 | per month, monitoring only |
| Voltic Deep ScanThis site | $99 | one time, whole site walked |
| Manual accessibilitySpecialist reviewers | $400 | one time, WCAG 2.2 AA tier |
| Behavioral auditConsent-gated visitor evidence | $950 to $1,250 | one time, real visitors |
| Freelancer or studioMad Brains and similar | $999 to $3,999 | one time, weeks of work |
| Agency engagementFull-service CRO agencies | $1,000 to $25,000 | one time or retained |
A grader loads your home page and scores it. Your checkout is where the money leaks, and it is never the page that gets scored.
Reading markup is cheap. Opening a filter, a cart and a form, then recording what broke, is the part that costs money. It is also the part that finds real problems.
Agency pricing is a headcount question. When the walk and the timing run on their own, the price stops tracking hours and starts tracking judgment.
Anywhere from nothing to about $25,000. Free graders check one page. Scan subscriptions run $9 to $30 a month. A one time Deep Scan from Voltic is $99. Human agencies start near $1,000 and go up from there. The number tracks how much of the work a person does.
Tool subscriptions sit between $7 and $400 a month. A person writing the report for you usually starts around $500 and often passes $2,000. Ask what you get back. A crawl export is not an audit.
Partly. Free graders and our own instant scan will score one page and name the obvious problems. You will not get every page walked, real load timing, or a fix list you can hand to a developer. Our free scan opens 3 findings and tells you how many it is holding back.
For $99 you get every page walked, every safe control pressed, load timing on each page, accessibility and AI search checks, and a ranked fix list with a developer handoff sheet. Same day, as a web report and a PDF.
Because an agency is selling time and we are not. The walk, the timing and the checks run without a person watching. Judgment still goes into the ranking and the writing. That is why it is $99 and not free.
No. Nothing goes on your site. No tag, no script, no plugin, no access to your admin. We read the site the way a visitor would.
Paste a URL. Scored results appear in the browser. Nothing to install, ever.